Google Bans Ads for Paid Links

Last night on Waxy.org: Links I came across a nice article talking about paid links. It basically said that Google has banned ads for paid links sellers (the original article is on Google Blogoscoped).

The article talks about Google cracking down on paid links that don’t carry the nofollow attribute. The article shows two picture of Google search results for “pr8.”

First off I will say that I personally believe that paid links should be allowed, if anything Google should change, not website owners.

But, it doesn’t look like Google has completely fixed the problem, a quick Google search for “links” showed this:

12/2/07 10:31pm Google Search - “links”

As you can see by clicking on the picture above in the “sponsored links” section on the right the ads are as followed:

And on the top of the page:

(it doesn’t look like they did that good of a job banning them)
As a side note, at the time of writing this, that is what you will get but I do understand that by the time this is posted it may be a little different.

It just goes to show you that what Google is doing WILL NOT fix the “problem” of paid links, it will only push further and further underground making it harder for Google to distinguish who is and who isn’t selling paid links (potentially making it more difficult to penalize those who are doing so).

Like I said above, I believe that with all of the PHDs in Google someone there should be able to figure out a better solution to this “problem.”

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